Western Slope Nonprofit Summit
Event date: This event has already passed.
9:00 am - 3:30 pm
Colorado Mountain College Edwards, Room 200
150 Miller Ranch Road
Edwards, CO 81632
8:00 – 8:45 am – Check in & light breakfast
9:00 -11:30 am – Sharing the Experience of Fundraising: 5 Steps in Building a Culture of Philanthropy
Presenter: Matt Wasserman, MPW Strategies
Development operations can often be out of synch with the rest of the organization, making raising dollars even more challenging. When the organization accepts, understands, and embraces the work of fundraising the ability to engage more donors in better ways increases substantially, and the whole institution benefits from the increased donor investment.
This training focuses on connecting the whole organization to fundraising and developing an understanding and collaborative mindset around philanthropy. It will cover 5 steps to building a culture of philanthropy:
Demonstrate the impact and wonder of philanthropy
Discuss the giving experience
Explain the process of donor engagement and investment
Address the different ways non-development staff can be involved in the fundraising process
Opening up about the fundraising process
11:45 am – 12:45 pm – Lunch break
1:00 – 3:30 pm – Building and Sustaining the Relationships through Gratitude
Presenter: Paul Marsh, GSB Fundraising
In this session, we will discuss the concept of gratitude as a vital part of the donor cycle. We will look at trends throughout fundraising,
successful examples of appropriate gratitude, and the science behind gratitude and resulting increased donor retention as well as donor renewal and upgrade.
Review the basic donor cycle
Concept of donor-centricity
Effect of gratitude on donor retention
Authentic gratitude vs. “persuasion awareness”
Utilizing board members to introduce, cultivate, solicit and thank donors
The Gratitude Report
The art of the thank you
Space is Limited, Register Today!
For more information, contact Akila Copeland at 303-865-8270.