Slifer Smith & Frampton Launches New Website

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Slifer Smith & Frampton (SSF), the premier real estate company in the Vail Valley, recently launched the brand new www.vailrealestate.com. The foremost source for buying and selling homes and property in the Vail Valley, SSF’s website has been remodeled from the ground up, incorporating innovative, state-of-the-art tools and resources that will change the way people approach real estate.

“We’re very pleased and excited to launch the new Slifer Smith & Frampton website,” said Jim Flaum, President and Managing Broker of SSF. “It has been an intensive project, but we feel that the end product is more than just a website–it’s a resource for our clients and for the community, one that will elevate the real estate industry in our area.”

The new website has been completely restructured from an aesthetic standpoint, designed to make interaction more intuitive and streamlined. However, it’s the features like enhanced search tools, a live chat option and updated market information that set the site apart.

“Our enhanced search tools allow a client to easily pinpoint their search through a robust amount of detail and the new shopping cart lets a client compare properties, select multiple properties to showcase during a driving tour and then save their favorites to view at their convenience,” continued Flaum. “We realized that everyone is very busy. Our goal is to make a client’s experience as effortless as possible.”

Other advanced elements of the website include an interactive map that details the various communities in the Valley; a tool that allows a user to draw custom search boundaries for zoomed-in results or pinpoint listings in a favorite neighborhood; the ability to create and save custom searches and receive alerts when properties matching that criteria come on to the market

“We feel that it is vitally important to stay on the cutting edge of technology in order to offer our clients and our brokers the most effective and beneficial tools that are available,” said Shawna Topor, Vice President of Marketing and Technology at Slifer Smith & Frampton. “In the instance of the new website, we worked with a firm that developed software and functionality for us, creating a one-of-a-kind site that is unlike any other. We are so proud of our team and are looking forward to hearing the feedback from our clients.”

Within the site’s redesign is an enhanced mobile experience, allowing clients to utilize the new features from their electronic devices. SSF is also launching brand new iPhone, iPad and Android apps for on-the-go information and services.

“We invite everyone to visit the site and explore our new services and tools,” said Topor. “Even those people who may not be looking to buy a house at this moment will enjoy discovering the technology and extra features that the new www.vailrealestate.com offers.”